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We assess and develop a strategy specifically tailored to your budget and needs with a specific plan and expectations, and deliver a campaign report with details on execution and results. Talent Management: From a mere consultation, to handling a specific role of management to offering business development strategies, such as assessing and creating an image brand, exploring different direct revenue streams, strategic promotional partnerships among other important elements to increasing brand equity (visibility & revenue). Media Relations:: press kit creation, one sheets, marketing plans, press release and media alert creation, distribution, pitching and follow-up. Special Event Conceptualization & Management: such as CD release parties, award shows appearances Media Training: feeling comfortable and projecting a natural presence consistent with your message, image and brand, developing sound bites ( a condensed visual and exciting language in 10-20 seconds), telling great fresh stories or anecdotes, keeping interview's speed and momentum, handling different types of questions and interviewers, enhancing verbal and non-verbal communication skills, understanding the media’s outlet audience Internet Social Presence: website content direction, social media platforms, blogs, email marketing, newsletters, rss feeds, contests/giveaways, SEO, wallpaper, etc. Mobile presence: sms text messages, ringtones, database storage, enrollment Endorsement & Sponsorships Strategic Partnerships: cross promotions, collaborations Image Branding: creating Identity and positioning, image, styling, wardrobe creation, image consulting photo shoot or video management |
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